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Blog Post Date: Nov 22, 2005

Ezine, Hype, Market, Marketing, Promoting, Web Page, Website, Promo, Website Marketing, Customer

GOOD THINGS TAKE TIME
Wow... sometimes good things take a while to develop. After reviewing 200 websites for marketing software products and ebooks, my mind was spinning trying to categorize these websites and make them a little more black and white for our visitors.

A SOLUTION TO A COMMON PROBLEM
I think I've got a system that is pretty black and white for reviewing these mile long hype filled web pages. Although I do enjoy the hype and sales language, I found myself getting bogged down in trying to understand what the product was really supposed to do.

I'm really excited to know that a marketing software product or ebook is going to direct 58,765 visitors to my site, or make me $34,657 in 6 weeks!! I am even more excited to know what it's doing and if it's really what I want for a marketing tool.

15 CATEGORIES OF WEBSITE MARKETING PRODUCTS AND EBOOKS
After studying these sites in detail I was able to come up with approximately 15 categories that most of these products fall into. It was really great that after determining these 15 categories, my work had then become easier.

After determining these 15 categories I was able to quickly go through the list and allocate the products that we're promoting in this site to those categories. I believe that this will be greatly helpful for our customers as they will be able to shop in the categories that suit them. Not only that, the products in these categories will be reviewed, for the most part.

BETTER THAN TRYING TO FIGURE OUT A BUNCH OF COLD WEBSITES
Instead of trying to go to a bunch of 'cold' websites, they'll be able to look through our already previewed and reviewed websites to see what we're recommended.

SHOP BY CATEGORY
Example: we will have a section for all of those who are interested in marketing their sites with Newsletter, Email List and ezine products and services. (I know that this is a valuable service as it's taken me several hours and weeks to work through these sites to see what's good and what's garbage.)

It's also nice just to see a list of related products categorized in a nicely done and nicely reviewed area. I hope that our customers and friends will enjoy how we've built these categories.

Articles from November 2005
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