I did a search for green advertising or environmentally friendly advertising campaigns in the news. Below is what I found.

I like the idea where marketers use green alternatives to market their products and services. Riding around on a bicycle and generating word of mouth for a product or service is a unique and green way to advertise something.

It reminds of all of the walks that non-profits do to raise money for their foundations. " Walk for Breast Cancer", " Walk for Hunger" etc. Walking is a good way to get personally involved in the cause and raise money and awareness. It's also a form of green advertising.

Manchester's sexy cycling campaign wins Green Award

An eco-campaign to get Manchester's car commuters to ditch four wheels in favour of two has won first prize at the Green Awards.

The 'Love Your Bike' campaign was created by Manchester ethical communications agency, Creative Concern, for Friends of the Earth and Manchester City Council.

Love Your Bike raised public awareness of cycling to reduce carbon emissions, noise and pollution levels as well as peak time traffic congestion in the city centre.

The award for Best Integrated Campaign under ?100,000 was presented to Manchester Friends of the Earth at the Guildhall in London.

Articles from December 2006
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